Friday Fashion: Bravo Missoni

After months of anticipation, the fashion elite catch the first glimpse of Missoni for Target

It's finally here! Missoni's collection for Target debuted in NYC this week and by the looks of these beautiful photos (these too), it seems to be the fashion event of the year. The launch party at Target's pop-up store attracted the crème de la crème of the fashion world who reportedly snatched up Missoni wares with haste. Rachel Zoe buying a sweater from Target??? It may have actually happened. Even my mother, who was initially unimpressed by the collaboration (too many "zigzags"), has finally yielded. She admits that the kiddie clothes are super cute and has grown fond of Missoni's black and white motifs.

Personally, I believe this is much more than designer clothes at a discount store. I see it as a celebration of the Missoni legacy. The fanfare and hoopla make perfect sense when viewed as a tribute to this incredibly fashionable family. Bravo Missoni!

Photo credit: ninagarcia.com